Discover Your Future Potential

We work with clients who focuses on sustainable growth and staying ahead of the competition. We help them accelerate their business performance and identify new opportunities for growth

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Growth Focused Consulting

Broadening the Horizons of Intelligence

We do growth transformation. We work with leading organizations to identify the most potential market opportunities for growth and build focused strategies to capture them. We have helped our clients identify new opportunities, increase market share, mitigate risk, and handle customer challenges with our market and competitive intelligence solutions.

We are a business growth consultancy firm that works to develop effective strategies to achieve sustainable growth. We work with companies across different industries and growth stages to find new attractive pockets of growth and drive their business performance.

At Knometrix, we partner with our clients to go beyond the impossible. Together we’re combining our capabilities and expertise to overcome complex challenges and deliver groundbreaking insights.

Learn more about the industries we serve →

More about our solutions →

How we help our clients

Zero-in on
growth
opportunities

Market Intelligence

360o insights on industry dynamics, economic factors, and customer preferences to identify market trends, opportunities for growth and strategic decision making.

Knometrix Market IntelligenceKnometrix Market Intelligence

Ideas To
Market

We provide the right guidance and insights for bringing ideas to life, all the way from product feasibility to identifying the right communication strategy.

Knometrix Market IntelligenceKnometrix Market Intelligence

Growth Acceleration

Understand more about unmet or underserved customer needs to develop new offerings and experiences. We develop sustainable growth strategies.
    

Knometrix Market IntelligenceKnometrix Market Intelligence

Brand
Build

Offering full range of branding services, from strategic brand positioning to brand architecture to brand identity development and brand management.

Knometrix Market IntelligenceKnometrix Market Intelligence
Services by Growth Stages

Strategic
Growth Partner

Development Stage

Validating the idea to mapping the market opportunity.

Startup Stage

Fine tuning the product, pricing and marketing strategy

Growth
Stage

Strengthening the customer journey and experience

Expansion
Stage

Entering new markets, ventures and verticals

Maturity
Stage

Deeper intelligence on external and internal factors
How we help our clients

Zero-in on
growth
opportunities

Knometrix Market Intelligence

Market Intelligence

360o insights on industry dynamics, economic factors, and customer preferences to identify market trends, opportunities for growth and strategic decision making.
Read more about KX MarketRadar →
Knometrix Market Intelligence

Ideas To Market   
   

We provide the right guidance and insights for bringing ideas to life, all the way from product feasibility to identifying the right communication strategy.

Read more about KX Idea Labs →  
Knometrix Market Intelligence

Growth Acceleration

Understand more about unmet or underserved customer needs to develop new offerings and experiences. We develop sustainable growth strategies.   
      
Read more about KX Growth Acceleration →
Knometrix Market Intelligence

Brand Build                 

Offering full range of branding services, from strategic brand positioning to brand architecture to brand identity development and brand management.

Read more about KX Brand Build →
Latest Insights

Our insights,
analysis &
perspectives

Marketing During a Recession: Lessons from Resilient Brands

Currently, economists are anticipating a substantial economic slump, which might have far-reaching effects for both B2B and B2C companies.

Customer Intelligence
May 15, 2023

Beyond Gen Z: The Importance of Advertising to Older Generations

More than 85% of people over the age of 40, don’t feel represented enough in the ads they come across.

Customer Intelligence
May 9, 2023

Technology as an enabler of smart retail: A close look at the emerging trends

The global economy's economic trajectory appears to be on a bumpy course for the remainder of this year.

Macroeconomics
April 20, 2023

How Digital Payments Changed the Game: A Look at the Past, Present, and Future

The methods through which a buyer can finish a transaction have been drastically transformed during the last few decades.

Industry Analysis
April 12, 2023

Breaking Down India's Microfinance Industry: A Growth Story

The microfinance industry in India has come a long way since its inception in 1974. 

Macroeconomics
April 10, 2023

The Rise of Tier 2 Cities in Indian E-Commerce: What Businesses Need to Know

Last year, three out of every five orders placed through e-commerce platforms were transported to purchasers in Tier 2 cities and beyond.

Market Analysis
March 21, 2023

India's goal of becoming a USD 5 Trillion economy ahead of IMF's forecasts: A closer look

The government of India has recently indicated that the country intends to attain a USD 5 trillion GDP by 2025

Macroeconomics
March 16, 2023

Understanding the Changing Face of India's Credit Landscape: How India's Youth are Driving Credit Boom

India is now witnessing one of the most vibrant consumption-led growth periods as seen in recent times.

Industry Analysis
March 2, 2023

Navigating Uncertainty: How Business Interruption Insurance Can help MSMEs

Here’s why insurance crucial for enterprises so crucial for small and medium-sized enterprises. 

Industry Analysis
March 1, 2023

Maximizing Profits: Using Customer Data to Drive Offline Retail Sales

The retail sector is seeing the undercurrents of change as consumers' buying preferences continue to shift quickly.

Customer Intelligence
February 20, 2023

The Future of Customer Experience: Harnessing the Power of Customer Intelligence

Customer behavior and tastes are currently driving industry changes.

Customer Intelligence
February 20, 2023

Sustainable Digitization: The Secret to SME Success in the Digital Age

SMEs find it extremely difficult to remain competitive in the fast-paced digital environment of today.

Industry Analysis
January 31, 2023

The State of Cybersecurity in India

Ranking 4th among APAC countries and Top 10 In Global Cybersecurity Index 2020 Rankings, India has been immensely vocal about its cybersecurity ambitions.

Industry Analysis
January 30, 2023

Energy Market Dynamics: How Renewable Energy is Changing the Game

One of the fastest growing and most complicated markets, energy markets are of major significance in the global economy.

Market Analysis
January 17, 2023

Adaptive AI for business: Unlocking new opportunities and driving growth

Adaptive AI is a type of AI that can change its behavior and decision-making processes based on new information and changing circumstances.

Technology
January 12, 2023

India’s growth Trajectory in 2023: Can it dodge the looming global downturn?

2022 marked the highest inflation rate in some of the most advanced economies in the world.

Macroeconomics
January 6, 2023

Market Highlights : Looking back at the major disruptions in 2022

This year has been described as a year of change. There has been a wave of disruption and turbulence that has earmarked certain trends that are going to influence the sectors in the days to come.

Macroeconomics
January 9, 2023

Market Intelligence: Harness the power to drive Business Growth and Success

Companies that use market intelligence are twice as likely to outperform their competitors. Research shows that market leaders view analytics as a major differentiator.

Market Intelligence
December 22, 2022

Business intelligence in action: How insight can drive decision-making in different industries

Business Intelligence (BI) augments an organization’s capability in decision-making and drives business growth.

Business Transformation
January 9, 2023

Maximize Your Business Potential: How Business Intelligence Can Transform Your Business

Business intelligence (BI) refers to the collection, analysis, and interpretation of data about a company's operations, markets, and competitors.

Business Transformation
December 16, 2022

Visualizing Banking's New Frontier: How the Industry is Transforming to Meet the Needs of the Future

The banking industry is undergoing a period of rapid change, driven by advancements in technology and changing customer expectations.

Industry Analysis
December 14, 2022

India Assumes G20 Presidency: Startups at the Forefront of Key Agenda

India assumed its first-ever G20 Presidency on 1st December 2022 and will be hosting 200 events in 32 different sectors across 50 cities until the next G20 Summit to be held in New Delhi in September 2023.

Macroeconomics
December 5, 2022

Asia’s Foreign Direct Investments: Understanding the Trend

Foreign Investment channeled into Asia has reached a record high exceeding $600 billion in 2021.

Macroeconomics
November 30, 2022

Edge Computing for Business: Cloud’s Next Evolution

Technology remains to be the biggest trend for driving business transformation

Technology
November 29, 2022

The Sustainability Market: A paradigm shift

In line with the United Nations’ Sustainable Development Goals 2030 and COP 27, as the countries pace up to meet the deadlines, similar trends are readily observed in the startup ecosystem.

Market Analysis
November 25, 2022

Mobile Commerce: Becoming the Ever-Growing Part of the E-commerce Equation

Mobile Commerce or M-commerce is emerging as one of the most contending subsets of the E-commerce market.

Industry Analysis
November 24, 2022

Developments at COP 27

The world is presently seeing the largest reallocation of capital in its history.

Sustainability
November 22, 2022

Sensory Marketing: Decoding a Robust Branding Strategy

Sensory marketing, a subset of psychological marketing is all about appealing to one or more of your customer's five senses to uniquely position your brand or product, thus successfully driving their behavior, judgment, or perceptions

Marketing
January 9, 2023

5G: Setting the Stage for the Next Generation of Digital Transformation

Valued at more than $5 billion in 2020, the global 5G technology market is growing at a CAGR of nearly 66% and is forecasted to reach a whopping $800 billion by 2030

Industry Analysis
November 16, 2022

Generative AI: How Technology Disruptor Is Redefining Capabilities

The buzz behind Artificial Intelligence isn’t something new, but recently a category of AI- Generative AI has been making headlines.

Industry Analysis
November 9, 2022

Gearing up for COP27

United Nations Climate Change Conference more commonly referred to as the Conference of the Parties of the UNFCCC

Industry Analysis
November 5, 2022

Net-Zero Emission Innovation : The Transition Checklist

Companies are readily seeking to envision a strategic

Market Analysis
October 26, 2022

Understanding the Dynamically Changing Nature of Consumers

The Covid-19 pandemic has been instrumental to change

Consumer Insights
October 25, 2022

The Circular Economy - How is Asia Transitioning

In this era of stupendous globalization,

Market Insights
October 18, 2022

Digitalization in Asia - The Competitive Advantage

Using digital technology is no longer meant for just driving solutions

Market Insights
November 3, 2022

How Blockchain is Transforming the Banking & Finance Sector

The buzz around the term ‘blockchain’ gained gargantuan momentum in recent years.

Industry Analysis
September 15, 2022

Fintechs : The New Age Disruptors Challenging Traditional Banking

Fintech is an umbrella term for describing all sorts of

Industry Analysis
September 15, 2022

The Future of Banking : How are Banks Reinventing Themselves

The history of banking dates back to around 2000 BCE

Industry Analysis
November 3, 2022

Turbulence Ahead : A Year of Hiking Interest Rates

The global economy is currently at an unprecedented level

Macroeconomics
September 15, 2022

The APAC Story : Changing centre of gravity of the global economy.

Including more than 20 countries, home to nearly 60%

Macroeconomics
September 15, 2022

The $10 Trillion Sustainability Centric Market How ready are you to capture the opportunity?

In recent years, there has been a trend in the emergence

Industry Analysis
August 23, 2022

Internationalisation of Indian Rupee - What does it hold?

In the wake of global market fluctuations and geo-political tensions

Macroeconomics
August 17, 2022

Inflation on the rise: What does it mean for economic growth?

Two years ago, countries worldwide were concerned to overcome the pandemic

Macroeconomics
February 24, 2023

Business in the Metaverse

Metaverse- a term that first came up in Neal Stephenson’s 1992 science fiction novel - Snow Crash - which described life-like avatars meeting in realistic 3-D buildings and other virtual reality environments - is currently the favourite term of marketers.

Industry Analysis
February 20, 2023

The Protein Challenge: New entrant in the market- Alternate Protein & its Indian Context

Following the Covid-19 crisis, the alternative protein industry has seen a significant boost. The alternative protein market is anticipated to grow at a CAGR of 11.2% from 2020 to 2027 to reach $27.05 billion by 2027.

Industry Analysis
August 16, 2022

Reaching to the Moon: How is UAE transforming itself as a future nation?

Historically being counted in the oil-country category, the United Arab Emirates (UAE) has been dramatically making its transition into being energy-focused yet finely attuned to technology.

Competitiveness
August 16, 2022
Latest Insights

Our insights,
analysis &
perspectives

Knometrix-Market-Intelligen
Customer Intelligence
May 15, 2023

Marketing During a Recession: Lessons from Resilient Brands

Currently, economists are anticipating a substantial economic slump, which might have far-reaching effects for both B2B and B2C companies.

Knometrix-Market-Intelligen
Customer Intelligence
May 9, 2023

Beyond Gen Z: The Importance of Advertising to Older Generations

More than 85% of people over the age of 40, don’t feel represented enough in the ads they come across.

Knometrix-Market-Intelligen
Macroeconomics
April 20, 2023

Technology as an enabler of smart retail: A close look at the emerging trends

The global economy's economic trajectory appears to be on a bumpy course for the remainder of this year.

Latest Insights

Our insights,
analysis &
perspectives

Knometrix Market Intelligence

New entrant in the market- Alternate Protein & its Indian Context

Alternate protein has been sought after as a solution to several issues, for instance, reducing water and land use, as well as Greenhouse gas emissions.

Read more →
Knometrix Market Intelligence

Market Insights

we co-design solutions with our private, not-for-profit and public sector clients

Read more →
Knometrix Market Intelligence

Market Insights

we co-design solutions with our private, not-for-profit and public sector clients

Read more →

Knometrix clients, partners and other creators are putting our technology to work in thereal world — with real results.

Read all insights →
Services by Growth Stages

Strategic Growth Partner

Knometrix Market Intelligence

Development Stage

Validating the idea to mapping the market opportunity.

Knometrix Market Intelligence

Startup Stage

Fine tuning the product, pricing and marketing strategy

Knometrix Market Intelligence

Growth Stage

Strengthening the customer journey and experience

Knometrix Market Intelligence

Expansion Stage

Entering new markets, ventures and verticals

Knometrix Market Intelligence

Maturity Stage

Deeper intelligence on external and internal factors

We work with clients across growth stages

Industry Analysis

Discovering Latest Trends

Industry Analysis

Banking on the
future

How technology is revolutionizing the indian banking industry

READ THE REPORT
MAY 2023
Selected Case Studies

Solving Critical Challenges

Crafting a winning
loyalty program.

A Singapore based unicorn startup wanted to launch a loyalty program to improve the brand loyalty and increase the customer spend. Learn how we helped them achieve this.

READ MORE.

Learn more about how our research expertise and problem solving ability helped our clients in meeting their business objectives.

Read all case studies →
Thought Leadership

decentralised social media

Knometrix Market Intelligence

Navigating the Emerging Decentralised Social Media Landscape: A Guide for Businesses

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Knometrix Market Intelligence

Immersive Learning Technology

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Knometrix Market Intelligence

Immersive Learning Technology

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