Immersive Education Industry

In an educational or work-related training space, auditory and written learning styles had significant and widely recognized limitations. Every learner is unique, and this is reflected on how they process as well as retain information. And for many, providing engaging and interactive content offers a more inclusive and accessible learning experience. Immersive learning made a way for many learners to develop their knowledge and skills. It provides artificial, digitally created content and environments that accurately replicates real life scenarios so that new skills and techniques can be learned and perfected.

Immersive learning provides individuals with an "interactive learning environment, either physically or virtually, to replicate possible scenarios or to teach particular skills or techniques. Simulations, role play, and virtual learning environments can be considered immersive learning." Immersive learning can contribute to the creativity needed to promote operational improvement, address regulatory issues, and help manage the rapid technological change and digital adoption needed for business process optimization. Immersive learning will help to record knowledge to standardize and digitize even the most complicated operations, giving maintenance and field service professionals on-the-job guidance and aids to acquire the competency, consistency, and agility to be safe, compliant, and productive in the unpredictable work settings.

Why Immersive Learning?

Right to Fail safety
Productive Engagement
Improve the Quality of Training
Create Interest
Hands-On Experience

Immersive Learning Technology: What Are the Different Types?

Virtual Reality (VR)

Virtual reality (VR) completely immerses learners in alternative digital worlds. Through VR headsets or goggles, learners can be completely immersed in a digital environment that is tailored specifically to their needs. This allows them to learn interactively with their surroundings as if they were present in the environment. VR can also be used to create simulations that are highly realistic scenarios for learners to practice problem-solving skills without putting themselves in any real danger.

Augmented Reality (AR)

In contrast to traditional reality, augmented reality blends the real world with digital elements. There are many different sizes and shapes of digital assets such as smartphones, tablets, AR Headsets, Smart glasses etc. They can be more complex and "real" in 3D or flat and 2D, which is perfect for educational content. It is more convenient for learners to access content via mobile devices like smartphones and tablets.

Extended Reality (XR)

Extended Reality is a relatively new idea that combines mixed reality, virtual reality, and augmented reality. Extended reality technologies are predicted to become a $160 billion industry during the next five years.

360 Film

360-degree videos are frequently recorded in the present rather than being produced by a computer. It's a great way to introduce virtual field trips to kids because it enables them to visit far-off places without ever leaving the classroom.

Market Size and Growth 

The global market for virtual reality in education is anticipated to develop at a compound annual growth rate (CAGR) of 36%, from $6.37 billion in 2021 to $8.66 billion in 2022. The companies stabilizing their output after meeting the demand that increased dramatically during the COVID-19 epidemic in 2020 is mostly to blame for the change in growth trend. At a CAGR of 39.7%, the market is anticipated to reach $32.94 billion in 2026.

Knometrix Market Intelligence

By 2029, the North American area is anticipated to have tremendous growth at a CAGR of 56.25%. The presence of prominent players, considerable investments in R&D, technical advancements, and the incorporation of cutting-edge technologies are expected to fuel the market's expansion in this area.

Knometrix Market Intelligence

Immersive learning—experiential training that uses digital technologies like VR and AR that simulate real-world scenarios—is arguably the biggest breakthrough in education in decades. With the widening adoption of 5G, these technologies are expected to present limitless possibilities for learning of all kinds, from kindergarten to higher education to workforce training.

Market Size was valued at USD 8.66 Billion in  2022
Growing at a CAGR of 39.7% 
Estimated market size by 2026 is USD 32.94 Billion

Benefits of Immersive Learning

Mirror Real- Life Situations

Visualization is a powerful tool for stressing concepts in immersive learning. Employees can achieve higher levels of competence faster by being placed in settings that more closely resemble real-world scenarios.

Reduced Operational Costs

Businesses that use immersive learning can save money on staff travel, equipment shipping, and even real estate by using less of it.

Increased Engagement

With the ability to build-in gamification, immersive learning can be fun. The trainees of the organization are engaged and interested; it leads to better retention.

Improve Knowledge Retention

It is the improved immersion in learning that is beneficial and the opportunity to view multiple frames of reference which gives the learner a deeper understanding of how things work. As the participant touches and moves objects, pulls things apart, and examines systems, they gain first-hand experience, allowing them to form meaningful memories that are second only to the real-life activity.

Enterprise adoption of immersive learning

Medical Training

Immersive learning is valuable to healthcare training. Offering immersive technologies as part of their training programs will help healthcare institutions tailor immersive learning to the specific needs of their staff allowing them to maximize the benefits of immersive learning experiences.

Oil & Gas Exploration

The Oil & Gas industry always requires research and exploration of new ways to reduce costs, increase revenue and improve security.  VR safety training has become more prominent in the oil and gas industry. With more and more industry leaders realizing its string of benefits, its presence continues to grow globally across the sector. The main reason for its integration is down to the ease of accessibility for all workers. Because unlike the arduous task of travelling to dedicated learning centers, employees can enter a training module instantly, simply by wearing a headset.

Airplane Traffic Control

Train ground staff for airplane docking to significantly cut costs on fuel, logistics and machinery while offering a safe environment for employees.


Students may be given engaging new opportunities to engage with their environment through the use of immersive learning strategies. Students can better visualise what they are studying thanks to VR and AR, which also give them the impression that they are actually experiencing it.

Key Players



Generic Platforms


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Knometrix Market Intelligence

Employee Trainings

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Knometrix Market Intelligence


The rapid advancement of VR, AR, and MR technology has made user interaction with virtual surroundings a fantastic experience. The experiences essentially let people enter worlds that they had previously only imagined. Beyond our imaginations, new marketing, industrialisation, and entertainment options are made possible by our ability to explore what we have not experienced. The benefits of immersive learning can be achieved without that level of investment, which is good news for organizations with budget constraints.

People of various ages and levels of experience can increase their knowledge base and sharpen new abilities through the use of immersive learning. Immersive technologies are currently transitioning from the niche to the mainstream thanks to technological advancements over the past several years, including the decreasing cost of VR gear and the growing functionality of mobile devices. These developments are allowing teachers to embrace and fully utilise the benefits of immersive learning, as well as for students to learn without boundaries and reach their full potential. While immersive learning cannot completely replace conventional learning methods, it can greatly increase the impact and engagement of learning.

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Knometrix Market Intelligence
Knometrix Market Intelligence
Knometrix Market Intelligence
Knometrix Market Intelligence